WANT LES ESSENTIELS

Driving significant growth across multiple channels, including a 6% increase in wholesale, 25% in e-commerce sales, 30% in web traffic, and a 24% rise in Instagram followers. Leading brand marketing and seasonal strategies, I executed integrated storytelling and consumer initiatives, resulting in successful campaigns and collaborations with clients like Canada Goose, Air Canada, and Harry’s Shaving. Additionally, I developed top-performing social media campaigns, managed special projects, oversaw press activities, negotiated contracts, maintained brand consistency, and produced brand campaign and editorial photoshoots, translating the brand vision into compelling stories for product launches and partnerships.